B-CU Sponsors African-American
Office of Public Relations
Shirley Range
386-481-2950
ranges@cookman.edu
February 7, 2008
Bethune-Cookman University is proud to announce its sponsorship of WPBT Channel 2’s African-American History Month programming. WPBT is the primary public television station in South Florida, reaching viewers in seven counties including Miami-Dade, Broward and Palm Beach. As part of the sponsorship, a short promotional video about Bethune-Cookman University will be broadcast before and after each of the station’s African-American History Month programs. The video features photos of Dr. Mary McLeod Bethune along with pictures of campus life today. The narration for the spots reads: “Bethune-Cookman University. Founded by Dr. Mary McLeod Bethune in 1904. Sustaining her legacy of faith, scholarship and service today. Offering baccalaureate degrees in 37 majors and a master’s degree program in transformative leadership.” “We are proud to support the high-quality programming that WPBT will feature during African-American History Month,” noted B-CU President Trudie Kibbe Reed. “Bethune-Cookman University’s rich history and that of our founder Dr. Mary McLeod Bethune are important parts of our national story. As we celebrate African-American History month, we as an institution have a responsibility to help inform the broader community about African-American heritage, culture and contributions.” Bethune-Cookman University’s support helps WPBT Channel 2 broadcast programs including: • African American Lives 2: Henry Louis Gates Jr. guides high-profile individuals including Maya Angelou, Morgan Freeman, Jackie Joyner-Kersee, Tom Joyner and Tina Turner on a journey to discover their ancestry. • Come Walk in My Shoes: an award-winning documentary following the Honorable John Lewis on an emotional pilgrimage to the churches, parks and bridges where young people played a pivotal role in the struggle for equality and voting rights. • Red Tail Reborn: a film telling the story of the Tukegee Airmen, the first black fighter pilots who fought in World War II. For a complete programming schedule, contact WPBT Channel 2 at (305)949-8321
Founded in 1904 by Mary McLeod Bethune, Bethune-Cookman University (B-CU) today sustains her legacy of faith, scholarship and service through its relationship with the United Methodist Church and its commitment to academic excellence and civic engagement. B-CU offers baccalaureate degrees in 37 majors through six academic schools – Arts & Humanities; Business; Education; Nursing; Science, Engineering and Mathematics; and Social Sciences – and maintains intercollegiate athletic programs and instrumental and choral groups that have achieved national recognition. Under the direction of President Trudie Kibbe Reed, the school achieved University status in 2007with the launch of a master’s degree program in transformative leadership. Located in Daytona Beach, B-CU is one of three private historically black colleges in the state of Florida. The institution boasts a diverse and international faculty and student body of more than 3,400.
